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"Unlimited Potential" Comes to West Street

Unlimited Potential Consignment Boutique opened its doors on Monday, May 21st at 143 West St with a ribbon cutting, light refreshments and lots of laughter.

The boutique features gently-used children's and maternity clothing along with hospital scrubs and select new clothing items from local companies. Jessi Travers, owner of Unlimited Potential, is thrilled to be downtown Rutland's eighth new business to open in the past eight months.

 A rack of children's clothing in Unlimited Potential Consignment Boutique.

"When I was growing up, downtown was always busy with traffic and merchants walking around shopping," said Travers. "I remember feeling a sense of commitment and confidence in downtown and I want to help in any way to bring that back. We have such beautiful buildings and culture down here that I think people either forget about it or haven't had the time to discover it yet."

Travers said the store will fill a gap in downtown Rutland's retail experiences. "There is a need for this type of retail establishment that focuses on children and maternity in the Rutland area," Travers said. "Having a central location and reasonable pricing will be beneficial for everyone."

She hopes to add a philanthropic element to the store by donating extra items to families in need. 

"Once Unlimited Potential is established, we will donate a percentage of our proceeds to help fund community-based events that focus on life management and development skills to strengthen our surrounding families and children," Travers said. "Let's give the proper tools to have our community reach its potential."

Travers is an active member in the Rutland community who was inspired after visiting June Bug in Middlebury, VT. She is a Sensei at Vermont Martial Arts Academy, and previously a Snowboarding Coach at Rutland High School.

Visit Unlimited Potential's Facebook Page for more details and updates.